государственная политика и управление,
интернет-технологии,
регулирование здравоохранения
Abstract
Political and legal aspect of improving information technologies in public administration in the field of healthcare with the help of Internet branding is considered. The modern requirements established by national and international legislation for the content of websites in the implementation of medical services, medical devices and medicines are analyzed. Conclusions are drawn about the possibilities of branding as a tool of “soft power” in political doctrine and public health management.
